Toy Wholesalers in Melbourne

Toys bring entertainment and help encourage a child’s imagination through play, and here at Keycraft, we specialise in creating and sourcing toys that children will love.

Become a Stockist in Melbourne

We optimise impulse buying so that our retailers enjoy the highest profit margins. As toy wholesalers in Melbourne, you can look forward to working with a company that guarantees a 50% gross margin for our retail partners. Contact us today to find out more!

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Browse Our Collections

We have a wide range of toys available for bulk distribution across Australia

Buy Wholesale Toys in Melbourne

There is plenty to be gained from working with Keycraft AU, and we work with all B2B retailers, including independent retailers or chains of toys and gifts. So, whether you are a high street retailer, a travel retailer, a tourist attraction, a museum or a travel retailer, we can provide you with the products you need.

The Magic of Toys

Great toys capture a child’s imagination, and toys have become a treasured part of childhood. At Keycraft, we appeal to a wide range of demographics, which means that you can stock goods that will appeal to many different buyers, helping to increase your profit margins.

We create all manner of toys, including soft fluffy toys, novelty gifts, crafts and stationery, and so much more. Our wholesale toys in Melbourne and gifts are created by looking into the current social trends for your target consumer market

As part of our science into impulse buying, we recognise that it is not just about the product itself but also about the way that it is displayed. When you buy your wholesale toys for your Melbourne business from us, we also provide you with a display solution. This helps to attract buyers to where the toys are located are and helps you to sell more goods.

This marketing strategy is combined with well-designed packaging that demonstrates the quality of the toys within, helping to encourage consumers to buy, rather than walk off and look elsewhere.

Latest News & Insights

Keeping abreast of innovative thinking and industry news gives us the competitive edge.

Keycraft launch drive to onboard resellers of soft toy brand

Keycraft is looking for both retail or online resellers interested in boosting sales by partnering with premium soft toy brand Living Nature – could you be the perfect partner?

How arts and crafts support child development

The benefits of arts and crafts activities to a child go even further than bonding, and can be just as fundamental to other areas of their development.

Top 7 Tips for Retailers to Drive Impulse Sales on Black Friday

Black Friday is nearly here, and we've got nearly 50 years of expertise to help toy retailers make it a success!

Keycraft launch drive to onboard resellers of soft toy brand

Keycraft is looking for both retail or online resellers interested in boosting sales by partnering with premium soft toy brand Living Nature – could you be the perfect partner?

How arts and crafts support child development

The benefits of arts and crafts activities to a child go even further than bonding, and can be just as fundamental to other areas of their development.

Top 7 Tips for Retailers to Drive Impulse Sales on Black Friday

Black Friday is nearly here, and we've got nearly 50 years of expertise to help toy retailers make it a success!

Experience the Joy of Our Toys when You Buy Toys in Bulk in Melbourne

When you order wholesale toys in Melbourne from us, it will come with a realistic suggested retail price, and you can look forward to the ease of sale that our toys make. With Keycraft toys and gifts, your consumers can also look forward to hassle-free shopping trips and days out.

Interested in our POS Solutions in Melbourne?

Reach out to our friendly team, to discuss your needs further.

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